Desktop Background Mobile Background

Scroll Down

Kadhaippoma - From Series to Franchise

Kadhaippoma is a romantic Tamil web series streamed from 2021-2025. Across 2 seasons and 25 episodes, it became one of the most relatable love stories in the Tamil YouTube community, evolving into a successful franchise with a strong and loyal fan base over five years. With 80M+ views and 3M sustained followers, the series reflects strong audience engagement and long term digital success.

YouTube Insights

A series run defined by uninterrupted top tier visibility, with 22 of 25 episodes reaching #1 on Trending.

Cumulative Views

80M+

Views

Maximum Views for One Episode

7M+

Views

Avg Views per Episode

3.2M+

Views

Overall Subscribers Gained for Kadhaippoma

2M+

Subscribers
YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post YT Post
BS

Black Sheep OTT Insights

Early OTT releases encouraged viewers to access the content in advance, driving subscriptions and engagement prior to the YouTube premiere.

Overall Streaming Minutes

75,00,000+

Minutes

Maximum Streaming Minutes for One Episode

20,00,000+

Minutes

Max Streaming Minutes within one day of Episode Release

2,00,000+

Minutes

Avg Streaming Minutes for each Episode

3,00,000+

Minutes

Subscriptions Gained for BS value OTT Platform

1,00,000+

Unique Users
OTT Post OTT Post OTT Post OTT Post OTT Post OTT Post

Cross Regional Reach

Telugu

Season 1 of Kadhaippoma was released in Telugu as “Hrudayama” on the Sudeer Talks (Adhaan) channel, garnering over 2.85 million views and expanding the franchise’s popularity among the Telugu audience.

Video Player
Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment Comment

Demand for Other Language Version

The overwhelming emotional resonance of Kadhaippoma has sparked a massive wave of requests from fans across India. Thousands of comments flood our channels daily, urging for dubs in Malayalam, Kannada and Hindi to experience the magic in their own languages.

Digital Presence

Kadhaippoma’s popularity extends beyond the series, with 300+ active fan pages across Instagram and YouTube, collectively amassing 300K+ followers, underscoring its scale as a digital franchise.

Fan Driven Digital Community

Kadhaippoma’s fan community has created 2Lakhs + Reels and Shorts, generating 100M + views across platforms, highlighting remarkable organic reach and audience enthusiasm.

Desktop Background Mobile Background

Fans Special Screening

Driven by massive fan demand, Kadhaippoma hosted an exclusive climax screening for its audience. The overwhelming response led to the addition of two extra shows, turning the event into a fully housefull, feature-style celebration of fan love.

4 Housefull

Climax Shows

10,000+

Entries

500+

Attendees